The total investment ranges from $1,994,660 to $4,276,100 depending on the square foot, real estate costs, rent numbers and location.

To ensure your success and financing approval, we require a Minimum Net Worth: $2,000,000, Minimum Liquid Capital: $800,000, Good personal credit (680+ score) and Restaurant, multi-unit retail, or business management experience (preferred)

The Franchise Fee is $50,000

Royalty Fee: 6% of gross sales
Marketing Fund: 1% of gross sales
Local Store Marketing: 2% of gross sales

We provide Item 19 Financial Performance Representations in our Franchise Disclosure Document (FDD) based on actual company-owned location data. Performance varies based on location, management, local market conditions, and execution. We recommend discussing projections with our franchise development team and reviewing the FDD thoroughly.

Absolutely! We're looking for experienced operators who want to build a regional presence

Typical timeline: 8-18 months from signing franchise agreement to grand opening

Variables that affect timing include, Site selection and lease negotiation, Permitting and approvals, build-out and construction and others that we can’t foresee.

Both! Many come to us with a site already in mind, while others need our help identifying the perfect spot.

Preferred, but not absolutely required.

If you don't have restaurant experience, we look for proven business success and a willingness to be hands-on, especially in year one as well as bringing on an experienced operating partner.

Yes! We have over 30 years’ experience marketing our restaurants.

We have a Complete Tech Stack including, POS, online ordering, reservations, loyalty, inventory management, scheduling, and analytics. We also have a patent on our Daiquiri systems!

Everything is integrated and designed to make operations seamless.

Typical staffing levels:

Traditional Model

Management Team: 5  |  Front of House: 40  |  Back of House: 25
Total headcount: 70 employees depending on your volume and whether you are owner-operator or semi-absentee.

Fast Casual Model

Management Team: 5  |  Front of House: 5  |  Back of House: 15
Total headcount: 25 employees depending on your volume and whether you are owner-operator or semi-absentee.

Non-Traditional Model

Management Team: 3  |  Front of House: 5  |  Back of House: 11
Total headcount: 19 employees depending on your volume and whether you are owner-operator or semi-absentee.

While hands-on is strongly recommended, semi-absentee is possible with the right operating partner.

We currently offer twelve basic flavors, and over 30 official specialty combinations. 

Fun Fact: Feeling adventurous? There are 4,095 separate ways to blend our daiquiris. That’s a new flavor every day for 11 years.

The Rum Runner and the Pina Colada Daiquiris are our top sellers year round!

But here's the beautiful thing: people come in for those staples, and leave having tried 3 other flavors.

Runner-ups:

• Banana
• Beach Coffee – Surprisingly delicious
• Mighty Mango

Every. Single. Day and it's hilarious. We've built a whole brand around it.

Brain freeze facts:

• Happens when you drink cold liquids too fast (which everyone does).
• Lasts about 30 seconds.
• Makes for great social media content.
• Customers wear it as a badge of honor.

Pro tip: Tell first timers to drink slower. (They never listen.)

So many!

• Sunset on the patio - Our locations are designed and built to best capture golden hour
• Brain Freeze Face - User-generated content gold
• Big Deck Energy Challenge - Bet you can’t finish it! Clean your plate and get your picture on our Big Deck Energy Wall of Fame!

Design principle: We intentionally create "shareworthy moments" throughout the restaurant. Every Instagram post is free marketing.

Franchisee benefit: You inherit 30 years of photo-worthy design elements and drink presentations that customers WANT to share.

Absolutely! This is a huge revenue driver.

Popular events include, rehearsal dinners, birthday parties (especially milestone birthdays), corporate happy hours, retirement parties and fundraisers.

Franchisee advantage: Book events during slower times (Tuesday/Wednesday nights) and drive incremental revenue without competing with regular customers.

While we're famous for frozen drinks, our food is LEGIT.

Menu designed by a classically trained chef (not typical beach bar grub)

Customer favorites include, our Hurricane Nachos, our Ka-Chicken Sandwich, and our Famous Deck Burger.

The strategy: Food brings people in for lunch and dinner. Drinks bring the profit. Together? Magic.

Quality matters: We're NOT a frozen food, microwave-everything spot. Real kitchens, real cooking, real flavor.

Because this is one of the rare franchise concepts that's:

Profitable AND fun (not many can say both)
30 years proven (not a startup experiment)
First-time franchising (get in early before market saturation)
Differentiated product (patent-pending systems, unique positioning)
Built for operators (real restaurant experience, not a script)
Lifestyle business (you'll actually enjoy going to work)
Community hub (you're building something meaningful)
Scalable (proven for multi-unit growth)

Bottom line: How many franchise concepts let you build wealth while creating joy, community, and unforgettable memories?

Plus: You get to tell people you own a daiquiri bar. That's a pretty cool answer when someone asks what you do.