Franchise Information

Why Daiquiri Deck?

The Brand Story:

Born in Siesta Key in 1993, Daiquiri Deck quickly became a must-visit destination for locals and tourists alike. Known for our signature frozen daiquiris, coastal atmosphere, and chef-crafted menu, we’ve grown into a Florida favorite.

What Sets Us Apart:

Patent-Pending Frozen Drink System:
Lower labor, efficient, consistent, and unlike anything in the market.

Full Menu:
Multiple Revenue Streams – seafood, sandwiches, salads, and more.

Proven Track Record:
Decades of brand love and high-performing stores.

Island-Time Lifestyle:
A concept that feels like vacation every day.

The Investment

Franchise Fee:
$50,000

Total Investment:
$1.99M–$4.2M (varies by location & build-out)

Royalty Fee:
6% of gross sales

Marketing Fund:
1% of gross sales

Why It Works:

With multiple revenue streams (food, cocktails, catering, merchandise), Daiquiri Deck offers franchisees a chance to capture strong Average Unit Volumes in markets where people love to eat, drink, and celebrate.

Financing Available: Yes, we’ll connect you with preferred lenders.

Training & Support

We Don’t Just Hand You a Blender. We Hand You a Playbook.

Pre-Opening Support:
Site selection, lease negotiation help, design/build guidance, vendor setup.

Training:
3–4 weeks of classroom and in-store training covering operations, food & beverage, staffing, and marketing.

Grand Opening Support:
On-site team to launch your location with energy and confidence.

Ongoing Support:
Marketing campaigns, technology platforms, supply chain access, and field operations coaching.

Ideal Franchisee

We’re looking for more than just investors, we want partners who share the Daiquiri Deck spirit.

You might be a fit if you:

Love hospitality and building fun, community-driven spaces

Have restaurant, bar, or multi-unit experience (helpful, not required)

Are financially qualified for a major casual dining investment

Are ready to bring the island-time lifestyle to your city

Next Steps

Here’s how easy it is to get started:

Request Info:
Fill out the quick form to connect with our franchise team.

Intro Call:
We’ll review the brand, the numbers, and answer your questions.

Discovery Day:
Visit Florida and experience Daiquiri Deck firsthand.